Skip to content
CBA Newsroom
  • Academics
    • UNDERGRADUATE PROGRAMS
    • Accounting
    • Entrepreneurship
    • Finance
    • Information Systems and Business Analytics
    • Management & Leadership
    • Marketing
    • Business Administration Minor
    • GRADUATE PROGRAMS
    • MBA
    • Executive MBA
    • M.S. in Accounting
    • M.S. in Entrepreneurship and Sustainable Innovation
    • M.S. in Management
    • M.S. in Business Analytics
    • Master in Global Entrepreneurial Management
    • JD/MBA
    • Executive Education
  • Faculty
    • Full-Time Faculty
    • Part-Time Faculty
    • Emeriti Faculty
  • Student Success
    • Advising
    • CBA Advantage
    • Student Organizations
    • Beta Gamma Sigma
    • Global Study
    • Financial Literacy Program
  • Centers
    • Center for Asian Business
    • Center for International Business Education (CIBE)
    • The Good Lab
    • Fred Kiesner Center for Entrepreneurship
    • Institute for Business Ethics and Sustainability (IBES)
  • News
  • Events
  • Outcomes
    • Alumni Resources
    • Notable Alumni
    • Where Alumni Work
  • About
    • About CBA
    • Message from the Dean
    • Administration + Staff
    • Mission, Vision & Core Values
    • Strategic Plan
    • Rankings
    • Advisory Councils
    • Give to CBA
    • Contact
CBA Newsroom

Uncategorized

Dayle Smith to Serve as President-Elect of IAJBS

Dayle IAJBS wp - Dayle Smith to Serve as President-Elect of IAJBS

Dayle Smith, dean of LMU College of Business Administration, will serve as president-elect of the International Association of Jesuit Business Schools (IAJBS). IAJBS is an international network of academic leaders … Read more

M.S. in Management Graduate Pursues His Passion for Sports

Clinton Branch MSM '22

By Catherine Kennedy ’22 Clinton Branch, M.S. ’21, knows that when challenging situations arise, having confidence, patience and following your heart often lead to greater success. This unwavering faith and … Read more

EMBA Alumni Spotlight: Mardi Norman ’02

Mardi Norman - EMBA Alumni Spotlight: Mardi Norman '02

By Catherine Kennedy ’22 Mardi Norman, EMBA ’02 is an inspirational entrepreneur and businesswoman whose impact has been felt in the corporate world and in the community. Mardi is president … Read more

Hear from M.S. in Management Alumna Alexandra Daly

Alex Daly Headshot - Hear from M.S. in Management Alumna Alexandra Daly

Program: M. S. in Management Hometown: Los Angeles, CA Undergraduate Experience: Loyola Marymount University | B.S. in Economics and B.A. in Psychology What was the aha moment that led you … Read more

(Via Sage Journals) Time for a Marketing Curriculum Overhaul: Developing a Digital-First Approach

A hand touching an iPad

Academic programs and educators face numerous challenges related to teaching digital marketing. Today, the world of marketing is digital and marketing programs have struggled to maintain pace with the changes … Read more

(Via Business Expert Press) Doing Business In The United States: A Guide For Small Business Entrepreneurs With A Global Mindset

Doing Business In The United States: A Guide For Small Business Entrepreneurs With A Global Mindset

This book serves as a concise guide for businesses seeking to enter the U.S. market from an international perspective. The book examines how the United States is positioned in the … Read more

(Via AdForum.com) Professor Matt Stefl Talks About the Industry, Students, & Teaching

Point of View: Professor of Advertising, Matt Stefl

What are the skills, interests, and personality traits necessary for a student to be successful in a marketing and advertising program? Why are these important for students to have? In … Read more

Alumni Profile: Robin Choe, EMBA ’13

Robin Choe

In January 2018, Robin Choe, EMBA ’13, was promoted to head of North Asia at Mattel, Inc. overseeing Japan, Korea, Hong Kong and Taiwan.* He talks about how an EMBA … Read more

(PDF) Exploring the Meaning of Luxury to Gen Z: A Firsthand Exploration of Post-Millennial Consumption and Aspiration

Exploring the Meaning of Luxury to Gen Z: A firsthand exploration of post-millennial consumption and aspiration

Millennials are the most researched and marketed to generation in history. But for forward-thinking brands and marketers, what— or who— is next? In an age when marketers are spending five … Read more

BP’s Deepwater Disaster Seven Years Later

Crane

In his new book, “BP Blowout: Inside the Gulf Oil Disaster,” Prof. Daniel Jacobs examines the ongoing consequences of the disaster that killed 11 people and discharged 3.2 million gallons … Read more

(Via Graziadio Business Review) Is the Internet Killing your Creative Potential? Lessons from the Art of Paper Airplane Making

A woman using a laptop and taking notes

The managers’ capacity for true creativity and deep critical-thinking risks being diminished by our 24/7 connectedness in an information-intensive world. In order to investigate this, the authors devised a simple … Read more

Post navigation
Older posts
Newer posts
← Previous Page1 Page2 Page3 Next →

Search CBA Newsroom

Recent Posts

  • Fehn Family Leads with Integrity and Impact
  • Foreign Language Use in 21st Century Business and Organizations
  • LMU Alums Tout Benefits of Study Abroad
  • Business Innovation Zone to Spur Creativity and Collaboration
  • LMU Launches Real Estate Certificate Program

Articles by Program

  • Accounting
  • M.S. in Accounting
  • ISBA
  • EMBA
  • Entrepreneurship
  • M.S. in Entrepreneurship and Sustainable Innovation
  • Finance
  • Management & Leadership
  • M.S. in Management
  • Marketing
  • MBA
  • M-School
  • M.S. in Business Analytics

Articles by Center

  • Center for Asian Business
  • Center for International Business Education (CIBE)
  • Fred Keisner Center for Entrepreneurship
  • Institute for Business Ethics and Sustainability (IBES)
© 2023 Loyola Marymount University