An industry veteran Matt Stefl has joined Loyola Marymount University’s College of Business Administration as clinical professor and director of the M-School, a cutting-edge undergraduate program designed to cultivate advertising … Read more
The speed of change has overtaken the learning curve. 75% of CMOs believe there has been more change in the last two years than in the 50 years before. Half … Read more
LMU’s innovative M-School, an undergraduate program designed to train world-class advertising and marketing professionals for today’s digital business environment, announced its new advisory board featuring a who’s who of the … Read more
Written by Undergraduate Admissions: Senior marketing major and Presidential Scholar Caleb Nyberg will graduate in May with a pretty good idea of what his future holds. With an internship with … Read more
LMU’s College of Business Administration welcomed marketing consultant and brand strategist Kevin Susman on July 31 as part of its popular Business Exchange seminar series. Susman is founder of StormCellar, a … Read more
It was an intriguing challenge: reinvent the classic TV dinner in 14 weeks using new branding and packaging. Marketing students at LMU answered the challenge at a final pitch event … Read more
In early February, LMU hosted a unique program called The One Club Creative Boot Camp in Los Angeles for students on the west coast interested in learning more about the … Read more
The M-School: Institute of Marketing at LMU set the bar high for its new speaker series with digital advertising guru Dietmar Dahmen as its first guest. Dahmen’s rousing lecture, titled … Read more